New Joint: "Rubbing Off On You" - Frank Anthony Feat. Tyga

Hailing from Toronto Canada, Italian Frank Anthony bursts onto the music scene with the first taste from his explosive debut album "Undeniable". This song is titled "Rubbing Off On You" & features Young Money artist Tyga.

Download "Rubbing Off On You" - Frank Anthony Feat. Tyga

The back story: After partnering with US based songwriter, producer and manager Dre Allen on an unrelated venture involving their respective event marketing companies Best Reps Event Marketing (which Allen owns) in Las Vegas and Cole Event Management (owned by Frank Anthony's family) in Toronto, Dre Allen bought Frank Anthony to the states and immediately began connecting the pieces through his relationships that would eventually lead to Frank collaborating with super producers Scott Storch, The Underdogs, Poo Bear, The Audibles, Young Money's new superstar rapper Tyga, Steven Russel the writer of Chris Brown & Jordin Sparks smash "No Air" and many more.

The forthcoming album titled "Undeniable" will be an independent venture with major backing from both marketing firms and will be conducted in the spirit of generating strategic partnerships throughout the industry with record labels, distributors and numerous corporate brands that will benefit from the marketing and release of the forthcoming album. In addition, they are in the process of filming a music video for one of the Scott Storch produced collaborations with Lupe Fiasco in which Lupe will appear!

Crooked I & Partners Launch C.O.B Clothing Store Online

Los Angeles, California - Dominick “Crooked I” Wickliffe, and partners J.C, Gene Geiser, and Zack Johnson are proud to announce the new era for the C.O.B brand – the online era. C.O.B Clothing is now officially “plugged in” at www.cobworldorder.com.

The C.O.B Clothing line has already emerged in store locations from Southern California, Northern California, to Texas, and Washington. Now the plan is to capitalize on their high customer demand, and loyal Fans, and to expand their presence in the global fashion marketplace. C.O.B Clothing is capitalizing on today’s new technologically-driven society and making their merchandise more accessible for their customers.

C.O.B Clothing line includes outerwear, t-shirts, and hats with more in store merchandise to come. With support from entertainment artist such as, Young Money’s Corey Gunz, Bun B, SlaughterHouse and more, making C.O.B Clothing a part of their accessorized fashion sense, has their presence growing among the new generation.

C.O.B Clothing line was designed with trend driven styling for the fashion-conscience individual in mind. The line represents; individuality, strength and unity among youths and adults of all cultures, ages, backgrounds, and religions.

Check out www.cobworldorder.com to witness the uniquely styled men t-shirts available for purchase on the newly launched website now.

For more information contact:
J.C. directly at:
E: jc@cobworldorder.com
www.cobworldorder.com

New Video: Snoop Dogg - "Have A Blast" - Colt 45's New Beverage Promo

Uncle Snoop recently dropped this new video promo with Colt 45's new drink "Blast". "Have A Blast" is a new track by Snoop Dogg heading up the campaign for the new alcoholic energy beverage. For more info check out: http://www.facebook.com/WorksEveryTime

Ice Cube Teams With RareInk For New Innovative Fan Marketing Venture

Ice Cube has teamed up with RareInk for a creative new venture that connects music fans to their favourite artists. In this video clip, we see Ice Cube putting his personal touch on a unique piece of memorabilia which is inspired from his very own works.

While this isn't exactly "music marketing", it is a great way for an artist to not only stay relevant but come up with new and innovative ways of making deeper connections with true fans.

Absolut Vodka & Cee Lo Present: Cee Lo Distilled Teaser Trailer

Absolut Vodka and Cee Lo Green have teamed up to present this new documentary "Cee Lo Distilled". Here is the very first video teaser trailer.

Eminem & Royce Da 5'9 Team With Converse For Limited Edition Shoes

Eminem and Royce da 5'9 recently teamed up with Converse for a new joint venture. The pair of emcee's and Converse are set to release special limited editions of Bad Meets Evil Chuck Taylors. Portions of the profits are also to be donated to a charity.

Big Boi Releases Video Trailer For Upcoming Film "The Crown Life"

As part of his new partnership with Crown Royal Black, the newest product from the Canadian Whiskey company, Big Boi of Outkast has released this video trailer for the upcoming film "The Crown Life" by Big Boi.

Crown Royal has gathered influential designers, filmmakers, and legendary producer and artist Big Boi to release exclusive, limited-edition products and content. All artists and designers will be tasked with using their craft to create something that celebrates what "The Crown Life" means to them -- finding royalty in everyday experiences.

"The Crown Life", which is Directed by Hudson Dusters for Greenpoint Picture, will debut next week as part of Crown Royal's new marketing campaign for the launch of their newest product.

Producer Swizz Beats Discusses Details Of Reebok Partnership

Super producer Swizz Beats is currently working on a new joint venture with Reebok. The sneaker company is currently tapping Swizzie to design a new sneaker. Check out the video for more details.

Legendary Rap Artist Ice T Set To Launch Original Gangster XO Brandy Line

That's right, the OG himself, Ice T is expanding his efforts outside of the acting and rap music business. The one time-gangster rapper is now going to delve into a new line of liquor products.

Original Gangster XO Brandy will soon be stocked in liquor stores all across the United States. Read the full PR at: http://allhiphop.com/stories/news/archive/2010/11/06/22472041.aspx

50 Cent Inks New Multi-Film Deal For $200 Million

50 Cent has just signed a new deal for his film company, Cheetah Vision, in which the rap music business mogul has a total budget of $200 million dollars to fund 10 full length feature films.

Cheetah Vision Films, Randall Emmet and George Furla's Hedge Fund Partners have signed a deal that will allow 50 cent to expand on his movie making enterprise. With the help of joint venture partners for project funding, and Grindstone/Lionsgate for distribution, 50

The first movie out of the gate will be 'Set Up', an action heist movie that starts shooting next month. Paul Walker is rumored to star alongside 50 in the movie.

Producer Swizz Beatz Enters In To New Joint Venture With Swiss Watch Brand

Trend setting producer Swizz Beatz just came back from travels in Switzerland, where he is working with iconic watch maker Swiss, and their luxurious line of Audemars Piguet time pieces.

Swizz Beatz recently revealed his travels were business related, as this new venture now includes the hip hop producer on the team which is designing time pieces for the next set of Audemars Piguet.

Queen Latifah Grows Businesses, Invests In New York Spring Water Company

Legendary female rapper & actress Queen Latifah continues to build up her business profile. The Queen has just decided to invest in a New York spring water corporation. Latifah's Flavor Unit Entertainment has recently become joint venture partners with the current owners of New York Spring Water Inc. This company's mainline product is the VBlast vitamin water.

With a new global marketing campaign soon to be underway, Latifah's Flavor Unit Entertainment is aiming to have 7-Eleven stores all across the United States carry the New York Spring Water Inc.'s line of vitamin water products.

Hip Hop Mogul Russell Simmons Files Lawsuit Against Hong Kong Partners

Russell Simmons recently filed a $55 Million lawsuit against joint venture partners Li & Fung USA. Based out of Hong Kong, the clothing line licensing company are apparently in breach of their contract. Simmons claims that this is the first time he has ever filed a lawsuit against any business partner. Go get 'em Russ!

Producers Cool N' Dre Sign New Deal With Cash Money & Launch New Company

You heard right, hit production duo Cool N' Dre have recently used their twitter page to officially announced their new deal with one of rap music's hottest record labels Cash Money Records. Cash Money/Young Money Records is home of such artists as Birdman, Lil Wayne, Drake and Nicki Minaj, only to name a few.

The production team also announced their new joint venture in the rap music business, the birth of their very own management company, No Ceilings Management.

Read the full article and interview at AllHipHop.com: http://www.allhiphop.com/stories/news/archive/2010/08/05/22322907.aspx

Hip Hop Icon Snoop Dogg Joins New Partnership With Landy Cognac

W.J. Deutsch Sprits LLC (WJD), owner of the brand LANDY Cognac will launch a marketing partnership with international hip-hop icon Snoop Dogg.

"The partnership between LANDY and Snoop Dogg creates the perfect platform to launch LANDY'S affordable luxury product," says Stephen Lewin, Senior Vice President, General Manager -- Spirits Division at WJD. "Snoop Dogg epitomizes confidence, innovation and is known to be the life of the party, making him the ideal choice to partner with LANDY Cognac – a brand that mirrors these characteristics. Snoop leads the hip, fashionable and smooth lifestyle that LANDY Cognac represents, and is sure to resonate with the strong urban following that LANDY is rapidly growing."

Spanning almost 20 years in the rap music business, Snoop Dogg has released 10 hit albums and two television series with MTV. Snoop will appear as a sponsor at promotional LANDY events, promotions and after-parties.

Read the full press release at HipHopPress-Landy Cognac Partners With Snoop Dogg.

50 Cent Launches New Cologne, Album Leaks One Month Ahead Of Schedule

Time and time again, Curtis "50 Cent" Jackson proves why he is a cunning and deadly in his role as a rap music business mogul. POWER, a fragrance by 50 cent and partner Lighthouse Beauty. This is the newest business venture for the rap artist entrepreneur.

'Before I Self Destruct' is the newest album upcoming from 50, scheduled to be released on November 17th. Unfortunately for fif, the album has already hit the world wide web. Minus the bonus tracks that will be provided on iTunes, the version that is now available online through multiple torrent sites includes the full track list.

No stranger to album leaks, 50 has tried to keep the master recordings on this album secure. Obviously these extreme efforts have little effect, the inevitable always happens. There is really nothing that notable and popular producers or recording artists can do to avoid this music industry problem.

This leak happens a full month before the actual release. What is 50 going to do, start a beef spark his music marketing campaign for the album ? With sites like ThisIs50.com, and the rapper's MySpace network, his Internet campaign is in the perfect position to boost sales 10 fold. But is that enough ?

Either way, 50 keeps hustling inside and out of the music business, striking deals with mega corporations for huge checks. A true entrepreneur, 50 doesn't look to be dropping the ball any time soon. Although I doubt his album will be perceived as "changing the hip hop landscape" as much as he thinks that will be the impact.

POWER by 50 cent hits stores at MACY'S this fall, album 'Before I Self Destruct' can be found on the web now, and the CD release will probably be available on sites like Amazon and iTunes before it's scheduled date due to the leak.

Public Enemy Announces New Album Release, Joint Fundraiser With SellABand.com

Ground breaking hip hop group Public Enemy is planning to release a new album. This is amazing news, considering the group's first release 'Yo ! Bum rush the show' was released the same year I was born, in 1987. More intriguing though is the fact that Chuck D and Flava Flav are inviting fans to support the creation process by becoming financial investors.

In an interesting joint venture with SellaBand.com, Public Enemy will be accepting donations from fans. The group's goal is to raise approximately $250,000 to fund the making and distribution of their next album release.

For the dedicated fans who invest their money, they will receive limited edition copies. These copies should include a package of features, which still need to be determined. Amazingly, in only two short weeks the site has raised over $55,000 in funds for Public Enemy's new record.

All in all SellABand has raised a staggering 2.5 million dollars for bands and recording artists around the world. Seems that people are open to the idea of investing in the future success of new artists. Would you use this model as a method to generate funding for your album ?

Fat Joe Offers New Line of Affordable Sneaks

Rap artist Fat Joe is effectively "giving back" to the young people in hip hop culture. The rapper has decided to launch a new line of kicks, The Protege "They Sick" which are now available through K-Mart and Sears store chains.

Fat Joe, real name Joseph Cartagena, says that kids these days simply cannot afford to spend such high prices for top of the line sneakers anymore, especially during such "rough" economic times. The rapper had stated that these shoes are designed with the consumers in mind.

This is an excellent example of the "artist-entrepreneur" going out side of the rap music business, creating new ventures in an attempt to create new revenue streams for that artist. Personally, I'm feeling how Fat Joe is approaching this new endeavour. The rapper is focused on his realistic market. Think about it, with superstar rappers (i.e. 50 Cent, Kanye West, etc.) launching top of the line designer shoes for outrageously expensive prices, Fat Joe is focused on the majority of people who are willing to pay affordable prices for good quality shoes.

It all comes at a great time for Fat Joe, only a few months before the release of his ninth studio album, J.O.S.E. 2 (Jealous Ones Still Envy Pt.2). This new venture makes perfect sense for the artist, who is an avid shoe collector himself. It goes without saying, but I'm going to say it anyway - stick to your passions people !

Beats By Dre, Joint Venture With Hewlett Packard Laptops

A deal is currently in the works between mega-computer conglomerate Hewlett-Packard computers and Jimmy Iovine/Dr.Dre of Inter Scope Records. This deal will develop a music package for intention of helping to stimulate the creativity in the music making-listening demographics. Years locked in the studio has convinced Dr.Dre that the music fans simply aren't receiving the full high quality sound of the music on average ear bud head phones. "Hear what you've been missing" is the tag line for this product.

Further more, this package will includes HP laptop computers accompanied by Beats by Dre headphones which will be sold in a bundle to new customers through retail stores (such as Best Buy, Future Shop, etc.). The package will also provide users with some sort of music soft ware that will be used in conjunction with the headphones and laptop. This is a joint effort that aims to further develop the quality of digital music creation.

Everyone who is anyone in the music business knows about these headphone sets that were released by pioneering producer Dr.Dre earlier last year, January 6th, 2008. Countless rap superstars, producers, artists and even celebrity rap music fans such as basketball star Lebron James have all been spotted rocking these dope headphones. It is also worth mentioning that this product has been "placed" in numerous hit music videos by high profile rap artists as well as musicians outside of the hip hop genre. Executive Jimmy Iovine is said to being brokering the deal between the rap artist-producer and the corporate giant HP.

Check out more information on the Monster Beats By Dr.Dre headphones at the site Beatsbydre.com. What do you think about these headphones, have you copped a set yet? It's quite the price tag, but I hear there is a noticeable different in the sound quality when listening to the music, which after all, is what this is all about.

Business Outside Of Rap Music, Drake To Create and Star In New Tv Sitcom

Drake is currently developing his own sitcom with Canadian tv production company Nightingale. "Us and Them" is the chronicling of two friends during their attempts to make it in the entertainment business. The small screen is a comfortable work environment for the rap artist, who already has deep roots acting in tv programs. He has acted before, playing a star role on the popular teen show "Degrassi".

This just goes to show, that successful rap artists are looking to expand out into other business ventures, out side of the music industry. In other news, the rap artist has landed him self on the cover of FADER magazine, issue #63. This is an incredible boost of exposure for Drake, who gains an increase in popularity with each passing day, it seems. No doubt this is due to rigorous marketing efforts to keep this artists in the public eye, because he is perceived as what is "hot" right now in hip hop music.

Drake is also nominated for an MTV 2009 Video Music Award, which will be handed out in September. What do you think ? Is it just ridiculous how fast this artist has become so popular, or do you think there are more factors at play here ? Whatever the case, his plan is working for him so far. Leave your two cents whether you agree or disagree.