Ice Cube Teams With RareInk For New Innovative Fan Marketing Venture

Ice Cube has teamed up with RareInk for a creative new venture that connects music fans to their favourite artists. In this video clip, we see Ice Cube putting his personal touch on a unique piece of memorabilia which is inspired from his very own works.

While this isn't exactly "music marketing", it is a great way for an artist to not only stay relevant but come up with new and innovative ways of making deeper connections with true fans.