Ludacris has entered in to a new joint venture with a headphone manufacturing company. To compete with "Beats By Dre" headphones, Luda recently announced that he will be launching his very own line of headphones, entitled "Soul".The new product should be available some time next year. Only time will tell if this product will hold any significant share of the market which is currently held by "Beats By Dre" headphones, which continue to be a fan favorite and receive ad-placement support from multiple celebrities.
Seen here are Ludacris' two latest joint venture products, Soul headphones wrapped around Conjure cognac. Now that's pimpin'!
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