Consumer Electronic Show In Vegas, Recording Artists Launch Products & Announce New Partnerships

The International Consumer Electronics Show is an annual event, taking place at the Las Vegas Convention Center in Las Vegas, Nevada. It is a haven for big technology companies and superstar recording artists to make new deals, announce partnerships and launch new products. It's also a kick ass event to be a part of as you get to browse through all the latest gadgets that are about to hit the market.

Many superstar artists take part in the event, as it is useful to invest the time and efforts into a partnership which could have incredible advantages to your future music marketing campaigns.

Not only is it a clever strategy, it is just good business to make these type of investments, providing you've done thorough research and product development for your target market.

Among some notable product launches this year, were the expansion of the Monster Beats By Dr.Dre headphone line. Lady GaGa participated by starting the launch promoting the new set in red.

Monster Beats By Dr.Dre Solo RED HD Head Phones. Five dollars from the $230 pair is donated to aids research in Africa.(That's it?)

The Beats Spin, are a new comfortable pair for the hard working class Dj's.

Dr.Dre and Diddy also collaborated on a new head phone set of ear buds, check them out. Here is a video of the new product line expansion.

All in all the show was probably amazing. I have a friend who was there personally promoting his company's products. Hopefully he is doing well, and I'm sure I will hear all about it when he returns.

Public Enemy Announces New Album Release, Joint Fundraiser With SellABand.com

Ground breaking hip hop group Public Enemy is planning to release a new album. This is amazing news, considering the group's first release 'Yo ! Bum rush the show' was released the same year I was born, in 1987. More intriguing though is the fact that Chuck D and Flava Flav are inviting fans to support the creation process by becoming financial investors.

In an interesting joint venture with SellaBand.com, Public Enemy will be accepting donations from fans. The group's goal is to raise approximately $250,000 to fund the making and distribution of their next album release.

For the dedicated fans who invest their money, they will receive limited edition copies. These copies should include a package of features, which still need to be determined. Amazingly, in only two short weeks the site has raised over $55,000 in funds for Public Enemy's new record.

All in all SellABand has raised a staggering 2.5 million dollars for bands and recording artists around the world. Seems that people are open to the idea of investing in the future success of new artists. Would you use this model as a method to generate funding for your album ?